Build resilient organizations and transform workplace culture

Common AI Challenges
What We Do
How We Do it
- HumAIn First Framework
- Capabilities
- Readiness & Risk Assessment
Impact Stories
Insights

Common AI Challenges
What We Do
How We Do it
- HumAIn First Framework
- Capabilities
- Readiness & Risk Assessment
Impact Stories
Insights
Contact us

The future isn’t just artificial.
It’s deeply human.

Softway helps organizations adopt AI in ways that
strengthen their team, culture, and ability to change;
driving sustainable business growth.

<span style="color: #1c166d;">Our<strong> HumAIn First® </strong>Approach</span>

WHO WE ARE

A people-first consulting firm in the business of AI Transformation.

We don't just implement technology.
We transform how organizations think, work, and thrive with AI.

23+

Years of Tech Experience

Hundreds of clients across industries,
delivering digital transformation at scale.

2x

Bestselling Authors

Love as a Business Strategy and Love as a Change Strategy — our HumAIn First^® approach is rooted in this proven framework.

360°

Multidisciplinary Experts

Technology, communications, creativity, and culture change — all under one roof.

TRUSTED BY:

Transforming Organizations.

The HumAIn Way.

THE CHALLENGE

80% of AI Transformations fail.

Why? Leaders don't know how to manage risk or compliance, teams resist the tools and are paralyzed by fear, and what starts as "hype" typically becomes a graveyard of failed pilots (or tools that go unused).

THE SOLUTION

The HumAIn- First^® Approach

Founded on 23 years of technology expertise, grounded in a world-renowned framework that reimagines your AI transformation through a people-centric approach.

Learn More